Coaching for Founder Performance

The importance or need for performance coaching isn’t always clear to startup founders. Often, founders stumble upon it thanks to having a curious, open mind. Other times, their co-founders and investors force it upon them as a form of ‘good medicine.’ In this post, I provide perspective on:

1) What founder coaching is and isn’t— and why this isn’t always clear, especially when it comes to startup company building.

2) The core benefits of any form of performance coaching so you know what to look for when you are looking.